Shopify product research before you risk ad spend

Find out if your product idea can actually make money.

Heyaro checks your costs, pricing, competitors, margin pressure, and launch risks so you can avoid guessing your way into a weak product.

Margins Competitors Suppliers Launch risk

Run the calculator Try more tools

Why this exists

Most first Shopify losses happen before the store even launches.

Weak margins, copied products, expensive shipping, unclear positioning, and ad costs can make a product look profitable on the surface while it is almost impossible to scale.

Bad price math

Founders forget refunds, payment fees, shipping, discounts, and ad cost per sale.

Overcrowded products

Too many stores selling the same item leaves no room for a clear offer or strong margin.

Supplier risk

Long delivery times, fragile goods, poor reviews, and unclear returns damage the customer experience.

Free tool

Shopify profit margin calculator

Enter rough numbers and get a quick view of profit, margin, break-even ROAS, and a target price for your desired margin.

Estimated profit per sale $0.00

Net margin 0%

Break-even ROAS 0.0x

Suggested price for target margin $0.00

Quick verdict Checking...

Enter your real numbers to see the launch signal.

Paid offers

Start service-led, then turn repeat work into tools.

Starter

Product Viability Report

Margin estimate, competitor scan, pricing recommendation, supplier risk notes, and launch verdict.

Best for one product idea
Delivered as a practical report
Clear go, improve, or avoid verdict

$79 launch price Start with a report

Best first offer

Store Launch Pack

Product report plus product page copy, FAQ, positioning angles, app suggestions, and first ad hooks.

Best for getting a store live
Includes product page copy
Includes launch angle ideas

$349 launch price Plan a launch pack

Recurring

Monthly Store Optimisation

Ongoing pricing checks, product page improvements, offer tests, competitor watching, and task reports.

Best after launch
Monthly action list
Competitor and offer tracking

$199/month starter Request optimisation

Launch decision

Pay for research before paying for mistakes.

A small product check is cheaper than a weak store build, bad samples, wasted ad tests, or inventory that cannot sell at a healthy margin.

Get a product checked

Sample output

Every report gives a decision, not just data.

The first deliverable should feel immediately useful: what to price at, what to watch, and whether the idea deserves more time.

Example verdict

Improve before launch

Product has acceptable demand and margin potential, but supplier delivery time and weak differentiation make paid ads risky without a stronger bundle or guarantee.

Margin strength Good

Competition High

Supplier risk Medium

Ad angle Needs work

Next action Bundle + retest price

How it runs

Simple workflow, low risk.

Customer submits a product or store idea.
We check margin, competition, pricing, demand signals, and red flags.
We deliver a practical report with a go, improve, or avoid verdict.
Good demand becomes content, better tools, or later ecommerce tests.

Growth plan

Useful free tools first, buyer-intent content second.

The traffic plan is practical: publish things Shopify sellers already search for, then turn repeated questions into paid reports and new calculator features.

Calculator pages

Shopify margin, break-even ROAS, launch budget, product score, bundle, and refund impact calculators.

Open tools

Decision guides

How to validate a product, choose a supplier, price a bundle, and spot bad product ideas.

Read checklist

Risk guides

Supplier red flags, launch budget planning, refund drag, and ad math for cautious first launches.

Check supplier risk

Questions

Built for cautious founders.

Is this for brand new stores?

Yes. It is designed for people who have a product idea but want a second set of numbers and launch logic before they spend more.

Do you guarantee a product will work?

No. The point is to reduce obvious risk, show the economics, and give a clearer next move before customers risk larger budgets.

Can this become software later?

Yes. The manual reports show which checks customers value most, then those repeated checks can become automated tools.

What happens after I submit a brief?

We review the product details, ask for missing information if needed, then prepare a practical report with the margin, risks, and recommended next step.

Lead capture

Product brief form

This is a front-end draft. Later we can connect it to email, Notion, Airtable, or a CRM.